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JULY 1st, 2005
NutraCea (OTC:NTRZ) (BULLETIN BOARD: NTRZ) has reported that it
has entered into a binding letter of intent with Food Trading Dominicana S.A., the largest rice milling company in the Dominican
Republic. Under the plan, Dominicana is to become the manufacturing and distribution hub for RiSolubles for the Caribbean,
Central and South America. To accomplish this, NutraCea will construct a rice processing facility that will have the capacity
to generate one million servings per day. The rice processing facility will convert rice bran, a byproduct of rice, which
has in the past been not used, to a nutritious and inexpensive source of food.
The company will supply initially RiSolubles, NutraCea’s primary
product, to minimum of 100,000 children per day during the construction phase of the facility. RiSolubles forms the basis
of a highly nutritious drink, which will be given to the children.
The agreement was met with an enthusiastic response from government
and the two companies. Rafael Alburquerque, Vice President of the Dominican Republic was quoted as saying, "This is a very
important initiative, not only from a business and economic perspective, but from a humanitarian one that we believe will
benefit the most underprivileged population of our country."
Paul Gautreaux and Juan Jose Agramonte, the co-owners of Food Trading Dominicana, S.A., indicated
their desire to move with the plan and to help commercialize NutraCea’s other products that deal with the treatment
of a number of common medical problems, "As the largest rice processing mill in the Dominican Republic, we are eager to move
forward on this new joint venture with NutraCea. Food Trading Dominicana has played an important role in the economic success
within the Dominican Republic and has played an ongoing role in providing support for meaningful social progress within the
country. We are pleased to be able to be a partner in this initiative within the Dominican Republic as well as potentially
other countries within this hemisphere. Additionally, we plan to commercialize NutraCea's proprietary, patented formulations,
which target specific health concerns such as cardiovascular disease, arthritis and diabetes through our existing and expanding
retail distribution."
Bradley Edson, President of NutraCea noted that the economic model
for the project has already been tested, "NutraCea is pleased to be able to partner with an established Dominican company
to launch our international initiative. Our technology enables us to transform thousands of metric tons of rice bran, a by-product
of rice milling, into a powerful nutritional drink that can benefit the nation's children. This social and economic model
has already been tested in Guatemala, El Salvador and Nicaragua, and is now ready to be demonstrated on a commercial basis."
Margie Adelman, Senior Vice-President of NutraCea, indicated that
the Dominican Republic will be the final proving ground for the product and the world hunger program, "Our intention is to
work with our joint venture partner to create a large central procuring and processing entity with its operations anchored
in the Dominican Republic for exportation of the processed and finished products throughout the Caribbean and Central and
South America. We feel the Dominican Republic represents the ideal economic and political partner to demonstrate NutraCea's
worldwide initiative to increase world food supplies and significantly impact world hunger. We believe that this project will
become a model system for the expansion of our operations throughout South and Central America."
JUNE 24th, 2005
NutraCea (OTC Bulletin Board: NTRZ), a company focused on nutrition
product development, has launched a program to market its rice bran based food and nutrition products to feed the world's
hungry. The company, has devised a way to turn the nutrients of rice bran into food and other nutritional supplements.
Rice bran, which has been traditionally considered a waste by-product
of rice, will be central to the company's plan to feed the world. The company plans to align with foreign governments and
rice mills to deploy its stabilization technology, which will convert the rice bran into food products.
According to Brad Edson, President of NutraCea,"An aggressive plan
is underway to build relationships with governments and owners of large rice mills that share in the vision to create a new
industry and further their own economic development and stability. Equally important, these programs would help provide a
long term solution for food security for these countries as well a dynamic revenue stream for NutraCea."
Mr. Edson went on to comment on the marketing work done so far,
and the company's involvement in world hunger programs, "We see an enormous potential to pursue rapid deployment of our global
strategic marketing development. We met with the Ambassadors of several rice producing nations and government organizations
that are eager to move forward on our business proposal. From the inception of NutraCea, its Founder's vision was to positively
impact world hunger, and we are still firmly committed to that endeavor. NutraCea plans to execute on the success of previous
feeding programs and studies, which unequivocally demonstrated the value of our RiSolubles in feeding programs in children
throughout Central America.”
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