I te hauwhā tuatahi o te tau 2024, i eke te tukunga o ngā pouaka whakaata OLED kounga teitei ki te 1.2 miriona waeine, he pikinga tēnei mā te 6.4% i te tau. I taua wā anō, kua tino piki haere te mākete o ngā mata OLED rahi-waenga. E ai ki ngā rangahau a te whakahaere ahumahi TrendForce, e kiia ana ko te tukunga o ngā mata OLED i te hauwhā tuatahi o te tau 2024 e tata ana ki te 200,000 waeine, me te tere tipu whakamiharo o te tau o te 121%.

Kāore i rite ki te mana motuhake a LG ki ngā pouaka whakaata OLED, kua riro ko Samsung te kaihoko matua o ngā mataaratanga OLED mō te hauwhā me te 36% te wāhanga mākete. Ko te tauira tuku matua a Samsung ko te mataaratanga 49-inihi, he 20% noa iho te utu nui atu i te mataaratanga LCD rahi ōrite, nō reira he ōwehenga utu-mahi tino teitei kua riro i a ia te manako o ngā kaihoko. Kei te whakamahere a Samsung ki te whakawhānui ake i ana mataaratanga OLED 27-inihi me te 31.5-inihi i te hauwhā tuarua, e matapaetia ana ka haere tonu te ārahi i te mākete.

E matapaetia ana e TrendForce, mā te whakarewatanga o ngā tauira hou mai i ngā waitohu rerekē i te hauwhā tuarua, ka eke te tere tipu ā-hauwhā ki te 52%, ā, ko te tapeke o ngā tuku mō te haurua tuatahi o te tau ka eke ki te 500,000 waeine.

Hei tetahi o ngā kaihanga whakaaturanga ngaio OEM/ODM tekau o runga i te umanga, kua whakawhanakehia hoki e Perfect Display he whānuitanga o ngā mata OLED, tae atu ki ngā mata kawe 15.6-inihi, ngā mata 27-inihi me te 34-inihi. Kei te tumanako mātou ki te mahi tahi me koe ki te awhi i te pikinga o te hiahia o te mākete mō ngā mata OLED.