Sida laga soo xigtay warbixintii ugu dambeysay ee ka soo baxday shirkadda cilmi-baarista ee Omdia, heerka guud ee isticmaalka awoodda warshadaha muraayadaha bandhigga ee rubuci 1aad 2024 ayaa la filayaa inuu hoos u dhaco 68% sababtoo ah hoos u dhaca baahida dhammaadka bilowga sanadka iyo soosaarayaasha muraayadaha oo yareynaya wax soo saarka si loo ilaaliyo qiimaha.

Sawirka: Saadaasha ugu dambeysay ee heerka isticmaalka khadadka wax soo saarka ee bilaha ah ee soosaarayaasha guddiyada bandhigga

Intii lagu jiray "Jimcaha Madow" ee Waqooyiga Ameerika iyo xayeysiinta "Double 11" ee Shiinaha dhammaadkii 2023, iibka TV-ga ayaa ka hooseeyay sidii la filayay, taasoo keentay in kayd badan oo TV-yo ah ay gaaraan rubuci hore ee 2024. Tani waxay kordhisay cadaadiska qiimaha ee noocyada TV-yada iyo tafaariiqlayaasha. Alex Kang, Madaxa Falanqeeyaha Omdia, ayaa sheegay in soosaarayaasha guddiyada, gaar ahaan soosaarayaasha Shiinaha oo ahaa 67.5% shixnadaha guddiyada LCD TV sannadkii 2023, ay ka jawaabayaan xaaladda iyagoo yareynaya awoodda rubuci hore ee 2024. Hoos u dhacan wax soo saarka ayaa xasilin kara qiimaha guddiyada LCD TV.

Saddexda shirkadood ee ugu waaweyn ee soo saara guddiyada Shiinaha, BOE, CSOT, iyo HKC, ayaa qorsheynaya inay yareeyaan awoodda wax soo saarka rubuca hore, gaar ahaan inta lagu jiro fasaxa Sannadka Cusub ee Shiinaha ee Febraayo, iyagoo kordhinaya joojinta wax soo saarka hal toddobaad ilaa laba toddobaad. Sidaa darteed, celceliska heerka isticmaalka awoodda ee Febraayo waa 51% oo keliya, halka soo saarayaasha kale ay yihiin qiyaastii 72%.

Heerka isticmaalka khadadka wax soo saarka bishii ee saddexda soo-saareyaasha guddiga ugu waaweyn ee dhul-weynaha Shiinaha (BOE, CSOT, HKC) iyo shirkado kale

Hay'addu waxay sheegaysaa in iyadoo hoos u dhac ku yimid baahida hore iyo wareejinta alaabada hore, iibsadayaasha TV-ga LCD iyo shaashadaha bandhigga waxay aaminsan yihiin in qiimuhu uu sii wadi doono inuu hoos u dhaco ilaa laga nadiifiyo alaabta. Soo bandhigidda alaabada cusub sanadka 2024 waxay gacan ka geysan kartaa soo noolaynta baahida. Hay'addu waxay aaminsan tahay in soosaarayaasha guddiyada Shiinaha ay kalsooni badan ku qabaan ka hortagga hoos u dhaca qiimaha marka loo eego warshadaha, iyo iyadoo la eegayo rajada wanaagsan ee soosaarayaasha Shiinaha, qiimaha guddiyada bandhigga TV-ga LCD ayaa la filayaa inuu dib u soo kabto.

Iyada oo ka mid ah 10-ka shirkadood ee ugu sarreeya soosaarayaasha bandhigyada xirfadeed, Perfect Display waxay si dhow ula socon doontaa isbeddellada silsiladda qiimaha warshadaha waxayna hagaajin doontaa nidaamka qiimaha ee alaabada, oo ay ku jiraan kormeerayaasha ciyaaraha, kormeerayaasha ganacsiga, looxyada cad ee waaweyn ee is-dhexgalka, iyo kormeerayaasha CCTV, haddii loo baahdo.