Isinyathelo Esibalulekile: Ngomhla ziyisi-8 kuMfumfu, inkampani yocwaningo lwemakethe i-CounterPoint Research yakhipha umbiko, ibikezela ukuthi ukuthunyelwa kwephaneli ye-OLED kuzokhula ngo-1% unyaka nonyaka (YoY) ku-Q3 2025, nemali engenayo kulindeleke ukuthi yehle ngo-2% YoY. Ukukhula kokuthunyelwa kwempahla kule kota kuzogxila kakhulu kumamonitha namalaptop.

Ngomhla ziyisi-8 ku-Okthoba, i-CounterPoint Research yakhipha umbiko, oveza ukukhula okungu-1% kweYoY ekuthunyelweni kwephaneli ye-OLED kanye nokwehla ngo-2% YoY emalini engenayo ye-Q3 2025. Ukukhula kokuthunyelwa kwekota kuzoqhutshwa ngokuyinhloko amamonitha namakhompyutha aphathekayo.

Le nkampani iphawula ukuthi imali yephaneli ye-OLED yomhlaba wonke yehle ngo-5% YoY ku-Q2 2025. Nokho, ku-Q3, esekelwe ukwenyuka okungu-2% kweYoY ekuthunyelweni kwephaneli yama-smartphone kanye nokukhula kwe-YoY okunamadijithi amabili ekuthunyelweni kokuqapha nokuthunyelwa kwe-laptop, ukwehla kwe-YoY kumali engenayo yephaneli ye-OLED kuzoncipha kube ngu-2%.

Sekukonke, inkampani ikholelwa ukuthi isekelwa ukutholwa okuqinile kwesidingo namandla amasha wokukhiqiza we-OLED, imali engenayo yonyaka ephelele yamaphaneli e-OLED izokwehla kancane ngo-2025, kodwa ukubuya kwemali okunamandla kuzokwenzeka ngo-2026. Kuqhutshwa ama-smartphones, amakhompyutha aphathekayo, namamonitha, ukuthunyelwa kwamaphaneli e-OLED emhlabeni wonke ngo-2025 kulindeleke ukuthi kukhule cishe ngo-2% YoY.

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Ukusebenza Kwabenzi Bephaneli

I-Samsung Display

Ngo-Q2 2025, i-Samsung Display yahlomula ekukhuleni okunamadijithi amathathu kwekota-on-quarter (QoQ) kumaphaneli aphathwayo aphathwayo kanye nama-smartwatch, kanye nokukhula kwe-QoQ enamadijithi amabili kumaphaneli we-TV. Isabelo sayo sokuthunyelwa kwephaneli ye-OLED sikhuphuke safinyelela ku-35%, futhi isabelo semali engenayo sifinyelele ku-42%.

Amaphrojekthi aqinile lapho isabelo semali se-Samsung Display sizofinyelela ku-44% ku-Q3 2025 kanye nama-41% unyaka ogcwele ka-2025—aphansi kancane kuno-42% ngo-2024.

I-LG Display

Ku-Q2 2025, isabelo sephaneli ye-LG Display senyuke safinyelela ku-38%, ngenkathi isabelo sayo semali sehle safinyelela ku-21%. Lokhu kube ngenxa yokwehla kwamadijithi amabili i-QoQ ekuthunyelweni kwamaphaneli ama-smartphone, nakuba ukukhula okunamadijithi amabili kumaphaneli we-TV nokukhula kwedijithi eyodwa kumaphaneli e-smartwatch kwawuvala kancane umthelela. Kulinganiselwa ukuthi isabelo semali se-LG Display sizoba ngu-22% ku-Q3 2025 kanye no-21% unyaka ogcwele—sehle sisuka ku-23% ngo-2024.

I-BOE

Ku-BOE, ukukhula kwe-QoQ enamadijithi amabili kuma-smartphone namaphaneli aphathekayo kuxazululwe ukwehla kwamadijithi amabili we-QoQ kumaphaneli e-smartwatch, okuholele ekutheni isabelo sayo sokuthunyelwa kwe-OLED sehle siye ku-9% kanye nesabelo semali sibe ngu-15%.

Amaphrojekthi aqinile lapho isabelo sezimali se-BOE sizohlala siku-12% ku-Q3 2025 futhi sizinze ku-14% unyaka ogcwele ka-2025, ngokuhambisana no-2024.

I-Tianma

Ngo-Q2 2025, isabelo sokuthunyelwa kwe-OLED sika-Tianma sehle safinyelela ku-5% futhi isabelo saso semali sehle safinyelela ku-6%. Yize inkampani ingawakhiqizi ama-OLED TV (okukhawulela ukukhula kwayo kwemali engenayo), imali engenayo isakhula ngo-8% QoQ esekelwa isidingo sama-smartphones namawashi ahlakaniphile.

Kulinganiselwa ukuthi isabelo semali sika-Tianma sizofinyelela ku-6% ngo-Q3 2025 kanye no-6% unyaka ogcwele—sikhuphuke sisuka ku-5% ngo-2024.