Amanqaku aphambili: Le nkampani ithe abavelisi kushishino baphumeza icebo "lokuvelisa ngokufunwayo", belungisa amazinga okusetyenziswa komgca wemveliso ngokweenguqu kwimfuno yemarike. Kwikota yokuqala ka-2025, eqhutywa yimfuno yokuthumela ngaphandle kunye nomgaqo-nkqubo "wokurhweba ngaphakathi", imfuno yemarike yokugqibela yayinamandla, nto leyo ekhokelele ekunyukeni okubanzi kwamaxabiso eephaneli zeTV zeLCD ezinkulu. Nangona kunjalo, emva kwekota yesibini, utshintsho kwimeko-bume yorhwebo lwamazwe ngamazwe lubangele ukupholisa kwimfuno yokuthengwa kweepaneli, kunye namaxabiso ehla ngoJulayi. Nangona kunjalo, imfuno yokugcina iipaneli kulindeleke ukuba ibuyele kancinci ngo-Agasti, kwaye izinga lokusetyenziswa kweshishini liza kuphinda libuye kancinci.

Ngomhla wama-30 kuJulayi, i-BOE A ikhuphe isibhengezo esithi umsebenzi wobudlelwane nabatyali-mali wenziwe ngefowuni yenkomfa ngomhla wama-29 kuJulayi 2025, igxile kwiingxoxo malunga nokunikezelwa kwe-LCD kunye nemfuno, iindlela zamaxabiso emveliso, inkqubela phambili kwishishini le-AMOLED eliguquguqukayo, kunye neendlela zophuhliso lwexesha elizayo kushishino.

Le nkampani ikhankanye ukuba abavelisi bemizi-mveliso bamkela icebo "lemveliso efunekayo", belungisa amazinga okusetyenziswa komgca wemveliso ngokusekelwe kutshintsho lwemfuno yemarike. Kwi-Q1 ka-2025, imfuno eqinileyo yemarike yokugqibela—ekhuthazwa ziimfuno zokuthumela ngaphandle kunye nomgaqo-nkqubo "wokurhweba ngaphakathi"—yanyusa amaxabiso eephaneli zeTV ze-LCD eziphambili kuyo yonke ibhodi. Nangona kunjalo, emva kwekota yesibini, utshintsho kwindlela yorhwebo lwamazwe ngamazwe olupholise imfuno yokuthengwa kweepaneli, nto leyo ebangele ukwehla okuncinci kwamaxabiso ngoJulayi. Kulindeleke ukuba imfuno yesitokhwe iya kubuyela kwimeko yesiqhelo ngo-Agasti, iqhuba ukunyuka okuphakathi kwamazinga okusetyenziswa kwemizi-mveliso.

Ngokuphathelele i-AMOLED eguquguqukayo, inkampani ifumene iingenelo kubungakanani bomthamo wemveliso kunye netekhnoloji. Injongo yayo yokuthunyelwa ziiyunithi ezili-140 lezigidi ze-2024 kunye neeyunithi ezili-170 lezigidi ze-2025. Kwisakhiwo sengeniso sika-2024 seshishini lezixhobo zokubonisa, iimveliso zeTV, iimveliso ze-IT, iifowuni ze-LCD kunye nezinye iimveliso, kwaye iimveliso ze-OLED zibalwa kwi-26%, 34%, 13%, kunye ne-27% ngokulandelelana. Le nkampani ikwatyale imali ekwakheni umgca wemveliso we-AMOLED wesizukulwana se-8.6, okulindeleke ukuba ufezekise imveliso enkulu ekupheleni kuka-2026, uqinisa ngakumbi ukhuphiswano lwayo kushishino lwezibonisi ze-semiconductor.

Ngokuphathelele ikamva leshishini, inkampani ikholelwa ukuba ishishini lokubonisa lingena kwixesha lokulinganisela kwakhona. I-LCD iya kuhlala ilubuchwepheshe obuphambili besicelo kwixesha eliphakathi ukuya kwelide, ngelixa imakethi ye-OLED ephezulu iqhubeka nokwenza inkqubela phambili.

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